Customer Journey Design
Create meaningful interactions and make a difference in every touchpoint.
Cases
Podcast Production
Organisation
Rovi
Sector
Health Care
When
2024
Key Services
Podcast Production, Marketing, Accreditation, ON-Demand Accreditation
The project
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Project goals
Design a Podcast Identity
Create a Podcast Branding with Name, Audiovisual Logos, Content and creative Flyer
Produce Audio Podcasts in a Studio
from Organization, to Production, to Promotion
ON-Demand Accreditation
from Accreditation, to ON-Demand Accreditation, to Reporting
from Topics to Target Group to Publication and dissemination
from Topics to Target Group to Publication and dissemination
Approach
Establishing a medical podcast for a pharmaceutical company can be an effective way to inform and connect with healthcare professionals. It is particularly important that the podcast offers added value for the target group and is scientifically sound. The Accreditation as well as the ON-Demand Accreditation provides significant support in this regard.
In order to make the podcast known accordingly, the right marketing and channel mix brings it to the top
Medical Podcast on Top with Accreditation
Results
Ongoing
The numbers
4
Audio Podcasts
Planning and Production
1
Interview with recovery companion
Hear the voice of those affected
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